RJ Eagar Furniture & More

0800 753 2427

New Plymouth & Stratford









Inspiring interiors for 70 years

- 24 July 2018

In 1948 Roy Eagar and his wife Eileen (nee Googi) built a workshop on Broadway South in Stratford. Roy was a cabinet maker and furniture polisher. It was not just furniture that Roy was building - this was the foundations of a successful family owned business that has continued to thrive for 70 years!


In 1954 Roy opened his first store on the site where it still stands today. Over the years the store has been extended four times. In 1984 another furniture business on the corner of Broadway and Regan Street, Stratford, was purchased and is now home to RJ Eagar’s Second Hand Store.


The family business employed Roy’s sons David, John and Michael. In 1975, Michael, an experienced carpenter joined the business after helping to build the new store in Fitzroy, New Plymouth.


In 2000 John and his family established the funeral side of the business as a separate entity whilst David and Michael, in partnership, continued to work from the New Plymouth and Stratford stores.


A major extension was undertaken in the New Plymouth store in 2001 due to the rapid growth of the business, particularly the flooring division. FREE measure, quotes and consultation is a service offered by RJ Eagar, and flooring continues to be a major part of the business today including domestic and commercial installations Taranaki-wide.


Window treatments also continue to be a core part of RJ Eagar’s business with two experienced consultants available to offer advice and FREE measure and quotes on drapery, blinds and shutters for both domestic and commercial properties.


Another major milestone for RJ Eagar was in 2014 when we expanded through the New Plymouth showroom wall and the opened the new La-Z-Boy Gallery. The wide range of La-Z-Boy furniture also takes pride of place in our Stratford store. Both showrooms boast an extensive range of manchester, accessories, artwork, furniture and beds.


The third generation of Eagars is continuing to work with Michael and his wife Kathy.  Their son Matthew now works in the business as a carpet and vinyl layer. David’s son Leon is now a Director after joining the company in 1989 as a floor layer and working at both branches.


Our staff and consultants have years of experience and pride themselves on their professional service and particularly their after sales care which includes FREE delivery Taranaki wide a service which is unique to RJ Eagar in Taranaki.


To celebrate 70 years of business RJ Eagar (1989) Limited has rebranded with a modern new logo and focus on “Inspiring Interiors”.  


Many staff have worked for the company for over 20 years which is testament to their philosophy of looking after people and customers. Their forward thinking concepts ensures their growth and they remain strong market leaders in the home furnishing industry.

You might be wondering “How are we going to celebrate?”

Birthday Sale


RJ Eagar birthday sale


From 23 July to 12 August 2018 we are offering an unmissable Birthday Sale that includes huge savings storewide, extra discounts on La-Z-Boy products some awesome giveaways and much more!


See all our current promotions

Celebration Day - Spin the Wheel and WIN!

Visit us in store this Saturday 28 July from 11 AM to 1 PM and spin the wheel with Anna and Sam from More FM. You can win amazing prizes and discounts on our favourite furniture, window treatments and flooring solutions. Spread the word by inviting your friends to the Facebook event.